|The best-kept secret in the sunglass industry High end look without the high end price tag We’re going to let you in on the best-kept secret in the sunglasses industry: Never buy a pair of shades just because you recognize the name on the arms. Too many pairs of sunglasses carry an outrageous price tag, purely because a famous fashion personality has licensed their name. The fashion personality gets a nice big check, the sunglasses manufacturer adds a zero or two to the ticket, and the customer loses out. But that’s not how we do things at Stauer. Instead of being distracted by famous names, we’ve focused on finding the perfect style, shape, technology and material. Working directly with designers, we’ve perfected the formula of fashion and futuristic lens technology. The result? Our Scienza� Eyewear. It’s not just about style, it’s about the science behind the style. The Scienza frames are cellulose acetate, a plant-based plastic that is not only hypoallergenic, it’s also stronger, lighter, more flexible and more durable than the materials used by rival sunglasses makers. Even more impressive, the TriLenium Lens Technology offers triple-filter polarization to block 99.9% of UVA and UVB rays as well as blue-light eye protection. This lens technology has earned official recognition from the Space Certification Program. But the best thing about our Scienza Eyewear is the price. We’re not paying for a designer’s name, a middleman and a bricks and mortar store, so there are no unnecessary zeros in the price tag.